Lean Startup Methodology
Why Four Principles believes that the Lean Start-up methodology, which is the core of its just recently launched Disruption-as-a-Service (DaaS), is more applicable today than ever. Research shows that new companies fail at a startlingly high rate, with 75 percent of venture-backed startups doomed to crash and burn, according to research by Shikhar Ghosh of the Harvard Business School. In fact, according to statistics for 2020 compiled by Review 42, the failure rate for all new startups – not just those backed by VC funding – is closer to 90 percent.